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Aracaju – Strategic Regional Gateway for Northeast Brazil

Executive Summary

Aracaju provides a critical regional footprint for organizations requiring low-latency access to Sergipe and northern Bahia. It serves as a cost-effective alternative to major national hubs while maintaining high availability for local digital services. Deploying infrastructure here secures a competitive advantage in an underserved market with significant tax incentives for hardware investment.

Aracaju: At A Glance

FactorRating / DataNotes
Global Connectivity GradeBReliable regional hub with established local peering.
Direct Cloud On-Ramps0 – as of September 2025Salvador is the nearest hub for direct cloud access.
Power Cost$0.15–$0.19/kWhReflects regional industrial averages as of September 2025.
Disaster RiskModerate (5.2/10)Primary exposure involves regional river flooding as of September 2025.
Tax IncentivesYesSignificant exemptions for imported IT hardware and capital expenses.
Sales Tax18% VATCombined ICMS, PIS-COFINS, and ISS as of September 2025.

Network & Connectivity Ecosystem

Carrier Density & Carrier Neutrality: Carrier count: over 15 carriers as of September 2025. The market is supported by a mix of national Tier 1 providers and specialized regional fiber operators, ensuring redundancy for backhaul and local loop requirements.

Direct Cloud On-Ramps: 0, enabling access to 0 cloud regions as of September 2025. While local on-ramps are unavailable, enterprises utilize private network interconnects and high-capacity waves to reach major cloud hubs in Salvador with predictable performance.

Internet Exchange Points (IXPs): The Ponto de Presenca (PoP-SE) acts as the central exchange, keeping local traffic within the state to minimize latency and transit costs.

Bare Metal: Physical server control is available through providers such as Latitude.sh, allowing for high-performance compute deployments without the overhead of traditional virtualization.

Power Analysis

Average Cost Of Power: $0.15–$0.19/kWh as of September 2025. The regional energy profile is highly sustainable, leveraging a mix of approximately 60% hydro and 22% other renewables, which supports predictable long-term operational costs.

Power Grid Reliability: Local infrastructure is well-engineered and supports the primary industrial and administrative corridors with multi-substation redundancy. Reliability remains consistent for facilities requiring high uptime in a tropical environment.

Market Access, Business & Tax Climate

Proximity To Key Business Districts: Data centers are positioned near the Administrative Center and financial districts, supporting the digital transformation of government services and regional retail sectors.

Regional Market Reach: Aracaju functions as a distribution point for the state of Sergipe and extends its reach into neighboring Alagoas and northern Bahia, covering a significant demographic in the Northeast.

Tax Advantage For Data Centers: Tax exemptions for imported IT hardware significantly lower the entry barrier for high-density deployments. These incentives allow for rapid scaling of infrastructure while avoiding heavy standard import tariffs.

Natural Disaster Risk

The overall risk for Aracaju is Moderate (5.2/10) as of September 2025. Infrastructure planning focuses on managing water-related hazards due to the city’s coastal and river proximity.

  • River Flood: 7.7. This is the primary natural hazard, requiring specific site selection and flood mitigation strategies for mission-critical facilities.
  • Coastal Flood: 5.0. Proximity to the coast necessitates elevation and resilient water management for shoreline infrastructure.
  • Drought: 4.5. Seasonal water scarcity can impact regional cooling resources during peak periods.
  • Earthquake: 0.5. Seismic activity is minor and rarely impacts structural integrity or facility uptime.

Other natural hazards are considered minor or are not listed for this metropolitan area as of September 2025.

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